When it comes to landing gigs, personal branding is everything. How we appear in web searches determines how potential clients view us (and our value). Factors like consistency, searchability and polished imagery all play a big role. If you’re looking to launch your personal brand, or just want to spruce up your current web presence, […]
3 Ways to Instantly Enhance Your Social Media Presence
Social media is breaking barriers left and right. It’s no secret that popular platforms like Facebook and Twitter have penetrated our day-to-day life. Whether you use social media for your business or side hustle, there are several ways to instantly enhance your presence. These are three of how favorite ways to give your social media […]
6 Characteristics of a Stellar Design Team
If design isn’t your thing (hey, the world needs a balance or right-brain and left-brain people) then chances are you’ve teamed up with a design wiz at some point in your business. Working with a creative team to design your website or manage social media can be great. They see things differently than you. They […]
5 Elements of a Great Newsletter
When’s the last time you got really excited to see a newsletter in your inbox? Probably a while ago. Company newsletters can be, well, boring. They usually have a short life span, meeting their ultimate demise in our e-trash. It doesn’t have to be that way, though. Instead of clogging up your newsletters with a […]
How to Create a Great Email Signature
How many emails do you send every day? Some studies suggest the average worker sends about 40. Forty! That’s a lot of correspondence. It’s also a lot of opportunity to show your brand in the best light and get people to opt in to whatever campaign you’re promoting. Email signatures should be short, aesthetically pleasing […]