The traditional workforce is rapidly changing. While there are still many who prefer a 9-to-5 gig, there’s a new kind of workforce emerging in the shadows. Freelancing. Many say we’re now in the golden age of freelancing. What was once done “in house” is now being given to a third-party person who may never step foot […]
With more than 500 million active monthly users and 40 billion photos shared to date, Instagram is arguably one of the hottest social media platforms right now. When it first came on the scene in 2010, most marketers dismissed it as a photo sharing tool for teens. Today, however, the app has phased out of […]
Whether you realize it or not, your brand colors say a lot about your company. Colors have the power to evoke emotions — both good and bad. If you’re thinking about picking out your brand colors or revising your current colors, consider these common associations and what they mean. Blue: Sincerity Brands that use blue […]
Whether we mean to or not, we make snap judgements about others all the time. Websites are no different. Within a few milliseconds after visiting a website, we start judging. Most of that judgement is subconscious. We assess the overall design, navigation capability and content style. Studies say it only takes about 50 milliseconds (0.05 seconds) […]
Social Media saw a lot of action in 2016. From the presidential election to Facebook introducing Facebook Live and Instagram following suit, it seemed like digital communication was amplified this past year. As we look ahead to 2017, we have no doubt social media will continue to play a key role in how people share […]
