Optimal Blogging Frequency: How Often Should You Post? Optimal blogging frequency depends on several factors, including your audience’s preferences, available resources, industry requirements, and SEO goals. Posting consistently is important, but it’s more about balancing quality with quantity. If your audience prefers frequent updates, aim for regular posts. However, if in-depth content is more valuable, […]
How to Optimize Your Blog for SEO
Among the constant changes and updates in digital marketing, SEO or Search Engine Optimization remains an important factor in website visibility. Although SEO strategies evolve, the importance of search engine rankings remains the same. Over the years, “the blog” has become a key player in SEO strategy, and we will show you how you can […]
Business Blogs: Why Your Website Needs One
Blogs aren’t just a trend – they are a critical part you’re your marketing strategy. Business blogs not only drive traffic to your website, but they build trust with potential customers. Today we’ll talk about why every business website needs a blog and how to create business blogs that search engines love. Welcome to Marketing […]
Title Tags – How to Beat Google Title Rewrites
A recent study from Zyppy.com concluded that out of 81,000 title tags, Google rewrote 61.6% of title tags to some degree. This can be very frustrating for content writers who spend a lot of time and effort maximizing their content for SEO. But, there’s light at the end of the tunnel. There are certain factors […]
Evergreen Content: What It Is and How To Create It
Evergreen content is content that stays relevant throughout time. It revolves around topics that are still useful, informative, and relatable to readers. As a result, evergreen content tends to be shared, ranked, and referenced over and over. By staying “fresh,” it continues to drive traffic long after it’s published, giving you a nice boost in […]