Burnout is a word that’s only really entered our social vocabulary in the last decade. It’s something every employee (and employer) fears to their core. Wikipedia even categorizes burnout as a “syndrome,” saying that it can be “linked to long-term, unresolved, work-related stress.” Yikes. I think we can all agree. Burnout is the worst. What’s […]
3 Signs You Shouldn’t Work with a Client
When we first start a business, our instinct is to accept any potential client that comes our way. After all, we’re trying to build something big, and we need the clientele (and the money) to back it up! While this is an excellent strategy, in the beginning, it can backfire big time in the long […]
Why You Should Always Create Before You Consume
“Create before you consume” is becoming a popular saying among many people who work in the creative field. Basically, the saying means that before you start looking to see what your competitors are doing, you should create from a place that is solely your own. Here’s how this concept could play out in real life. […]
The Power of Pivoting
Change can, well, change everything. When we pivot in business, we open the door for new audiences, new content, new products, and so much more. Think about brands like Apple, Facebook, and Netflix. They listen to what their customer wants, and they customize their products to fit those wants. They know no boundaries. Also, think […]
Social Media Predictions for 2020
With 2020 well on its way (or here — depending on when you’re reading this post), social media predictions are brimming over. We’re all wondering the same thing. What will the new year hold when it comes to marketing and social media? How can we get ahead of the curve and ensure that our brand […]