The list continues in Part 2 of SEO Mistakes Hurting Your Rankings. If you missed Part 1 you can go back and read it here. The importance of SEO doesn’t change, however, certain techniques that once worked are no longer as effective. Because there is so much overwhelming information out there, it’s difficult to know […]
SEO is quite simply the best strategy to improve your online rankings – as long as you follow the right guidelines. SEO tips are everywhere, which is why knowing which tactics work best can get confusing. One of the most frustrating things is putting hard work into preparing your content and it still doesn’t rank […]
Google’s at it again. In its ongoing effort to improve search results for users, Google launched another broad core algorithm update in late May 2022. Many SEO experts have weighed in stating this Google algorithm update is one of the biggest they’ve seen – at least in terms of the SEO impact. Let’s break down […]
For years, optimizing the Google search term “near me” was a common recommendation to boost your local SEO. However, with Google’s recent updates, this tactic might not be as beneficial as it once was. And businesses incorporating “near me” into their brand name might be doing more harm than good to their SEO strategy. […]
Understanding your competitors is one of the most powerful insights into finding new opportunities for your business. Marketing is all about explaining why you’re different and why you are the best fit for your customer’s needs. In order to position yourself best, you first need to understand what separates you from your competitors. Using data-driven […]
