What’s better than acquiring new customers? Keeping your current ones. While there’s a certain sense of satisfaction in bringing in new customers, maintaining your current customers can be cheaper, more profitable, and even easier than customer acquisition. Today we’re going to talk about brand-tested customer retention strategies to keep your current customers loyal, happy, and […]
SEO Mistakes that are Hurting Your Rankings
SEO is quite simply the best strategy to improve your online rankings – as long as you follow the right guidelines. SEO tips are everywhere, which is why knowing which tactics work best can get confusing. One of the most frustrating things is putting hard work into preparing your content and it still doesn’t rank […]
The Best Video Editor Tools For Beginners
Video has become the heartbeat of social content online these days, and not just because it’s entertaining. It’s one of the most accessible forms of content readily available to watch anywhere on the internet. Given its popularity, video software tools have become just as accessible to keep up with the ever-increasing market. With so many […]
Social Proof: What It Is and Why It Matters
When it comes to making a purchase, is your decision influenced by what others are saying about it? Today we’re going to talk about Social Proof. You may not have heard of this term, but it’s a strategy that many of us trust and rely on. We’re going to explain why this is such a […]
Meta Advantage: How to Simplify Your Ad Campaigns with Automation
Meta, aka Facebook, recently announced they are consolidating all their automation products into one unified suite called Meta Advantage. The intent is to allow advertisers to automate parts or all of their campaigns in one place. So what’s the benefit of using Meta Advantage and why should we care? Let’s break it down. The Meta […]