Why When You Write Matters

Do you manage a website for your company? Are you in charge of your business’s newsletter? Do you write a blog? If the answer is yes, then you probably know all to well the terrible feeling of writer’s block. We’ve all experienced it at one time or another. We’re at a loss of words — […]

6 Writing Tips for Better Content

Content is king. This a phrase you’ve probably heard preached throughout countless marketing blogs. We’re living in the age of content generation, which means writing skills are more important now than ever. But what if you didn’t go to journalism school? Although having formal training certainly helps, almost anyone can become a decent writer with […]

How to Write a Compelling About Page

The “About Page” is arguably the most personal part of your website. It’s where you take the time to show your company’s personality and share its values. Because About Pages are so personal, they can be difficult to craft. Unlike your Services Page, or your portfolio, you can’t just slap a few bullets on there and […]