With every Apple iOS update, you can hear a collective gasp from marketers wondering how it will impact their ability to reach consumers. With all the privacy guidelines and tracking capabilities changing the ways we collect data, it was only a matter of time before email marketing would be impacted. In the latest iOS 15 […]
Data Aggregators: What They Are and Why They Are Important
If you Google the phrase “data aggregators” or “define data aggregation,” you’ll get a lot of technical, confusing definitions. So today, we want to walk you through this technical topic freshly and understandably so that as a small business owner or marketer, you can understand it without a technical background. Data aggregation is when data […]
In-House Marketing Team or Hire an Agency: Which is Better?
Whether you’re a small start-up or an established business, you need marketing, and the good news is you have options. You could hire choose a marketing agency vs. an in-house marketing team, or vice versa, either choice would get the job done. But, which choice is better for your business? We’re going to break down […]
How to Find Your Marketing Focus
This show is about discovering which marketing tactics are best for your business. We’re going to walk through all the steps necessary to build the right strategy and share some key questions that will help you find the right marketing focus for your business. To learn more about our marketing services, visit: https://fusiononemarketing.com/ Facebook: https://facebook.com/fusiononemarketing […]
Marketing Changes for 2022
This week we are discussing what will change in marketing in 2022: the good, the bad, and the ugly. First, let’s go over the positive changes we expect to see this coming year. Direct to consumer e-commerce segments will continually see a boost in sales and traffic from digital marketing. Consumer e-commerce sales, including […]