You just launched a new set of ads (and shelled out a bunch of money). You sit back, relax, and wait for the leads to pour in. Except, all you hear are crickets. This might be one of the worst feelings ever as a marketer. But, we’ve all been there. Sometimes, Facebook seems to work […]
Why You Should Always Create Before You Consume
“Create before you consume” is becoming a popular saying among many people who work in the creative field. Basically, the saying means that before you start looking to see what your competitors are doing, you should create from a place that is solely your own. Here’s how this concept could play out in real life. […]
Strategies to Simplify Your Daily Workflow
Have you ever noticed how some people seem to “do it all?” They accomplish a long list of tasks every day and don’t even seem to break a sweat. Chances are, these people we love to hate are executing one of the below strategies to simplify their workflow. Simplifying your workflow can have an extreme […]
Why Your Marketing Strategy Won’t Ever Be Perfect
So, is that the most depressing blog title ever? Quite possibly. But it is the truth. Anyone who has been in marketing for a while knows this. The field of marketing is always changing. It’s never stagnant. Algorithms are in a constant state of adaptation and social media is constantly evolving. If you thrive under […]
5 Ways to Boost Your Social Media Engagement Now
It’s no secret by now that the secret sauce to having a strong (and lucrative) social media presence is having strong social media engagement. Currently, there is a long list of terms that social media marketers use to define social media engagement. Organic likes paid likes, shares, comments, and links clicked — these are all […]