What is a Good Lead?  

The end goal of marketing should always be qualified leads that end in conversions. No matter how great the views on an ad are or how high your metrics are, if you’re not getting qualified leads then it means nothing. Having people view your ads just for the purpose of viewing them doesn’t lead to […]

How to Create YouTube Ads: Part 2

Join us for Part 2 as we dive deeper into how to create YouTube Ads. We’ll explore how to set up, target, and launch an effective ad on YouTube. We’ll also share some of our top tips that will ensure you’re setting up your ad for success. To learn more about our marketing services, visit: […]

Google My Business Rebrands to Google Business Profile

Google just announced a rebrand for the Google My Business platform. Now it will be called Google Business Profile. It will also be seeing some changes to the listing tool with this rebrand. What Updates are Happening? Besides the name change, the biggest difference is that single location businesses will be managed within Google Maps […]

How to Create YouTube Ads: Beginner’s Guide

If you’ve seen YouTube ads in action, you might be asking yourself, “are they worth the investment?” The short answer is yes! YouTube Advertising is actually relatively inexpensive for small businesses, and the cost might surprise you. We’re going to break down the basics in advertising costs, the different types of YouTube ads available, and […]

Do Google Reviews Impact Your SEO?  

Do Google reviews impact your SEO? The short answer is, YES! They absolutely do. Let’s be honest, getting reviews can be a lot of work. Getting someone to take the time to write a positive review requires effort some businesses don’t feel like they have the time for. With so many other things to worry about it can […]