When it comes to making a purchase, is your decision influenced by what others are saying about it? Today we’re going to talk about Social Proof. You may not have heard of this term, but it’s a strategy that many of us trust and rely on. We’re going to explain why this is such a […]
Meta Advantage: How to Simplify Your Ad Campaigns with Automation
Meta, aka Facebook, recently announced they are consolidating all their automation products into one unified suite called Meta Advantage. The intent is to allow advertisers to automate parts or all of their campaigns in one place. So what’s the benefit of using Meta Advantage and why should we care? Let’s break it down. The Meta […]
WordPress 6.0: New Features and Improvements
WordPress 6.0 Arturo is here, and it comes with a big milestone. In the second update of 2022, WordPress 6.0 comes with significant improvements in several areas of the CMS, from usability to performance. Here’s a breakdown of what’s new, and which features are worth trying. Full Site-Editing (FSE) WordPress 6.0 brings more improvements […]
Google Broad Core Algorithm Update: What’s Changed
Google’s at it again. In its ongoing effort to improve search results for users, Google launched another broad core algorithm update in late May 2022. Many SEO experts have weighed in stating this Google algorithm update is one of the biggest they’ve seen – at least in terms of the SEO impact. Let’s break down […]
Business Blogs: Why Your Website Needs One
Blogs aren’t just a trend – they are a critical part you’re your marketing strategy. Business blogs not only drive traffic to your website, but they build trust with potential customers. Today we’ll talk about why every business website needs a blog and how to create business blogs that search engines love. Welcome to Marketing […]