Every interaction counts when it comes to running a business, and the competition out there can be fierce. A well-crafted mission statement can really set you apart, guiding potential customers to you based on what makes you unique from all the other brands out there. In this aspect, mission statements can be a powerful tool […]
How to Create a Google Business Profile Video
You may have heard about Google Business Profiles and the importance of having a video. While you may not have the ability to record a high-quality video about your business, you can create one with Canva. A Google Business Profile (GBP) is a way for businesses to showcase who they are, what they do, where […]
Beginner’s Guide to Search Ads
Search ads, often called Google Ads, are the special listings you see at the top and bottom of search results. They work like this: when someone clicks on the ad, the advertiser pays a small fee. In this Beginner’s Guide to Search Ads, we’ll cover the basics of search ads, like how they work and […]
Bard Chatbot Image Creation: Everything You Need to Know
Can’t find the right image for your social media post? Having trouble finding the right picture to go along with your article? Try out Bard’s new image creation. With this update, you can provide a detailed description and in return, you’ll get the exact (or pretty similar) image you were on the hunt for. Last […]
Are Shrinking Attention Spans Changing the Way We Market?
Are shrinking attention spans changing the way we market? Are our attention spans really the problem? We’ve all heard about how our attention spans continually decrease year after year. They say we’re down to only 8 seconds of focus on one thing. While I’m sure we can all agree that we don’t have the same […]