The Rise of YouTube Shorts

First, it was Tik Tok, then it was reels. Now it’s YouTube Shorts. First released in September 2020, YouTube Shorts are now averaging 30 billion daily views, an increase of nearly 4x since last year. Much like Tik Tok, Shorts have seen a quick rise among viewers and creators alike since its inception. If you […]

How to Create Videos Using Canva

Canva has become the go-to design tool for creating customized social media content. With thousands of design templates, images, video clips, and other elements available, it’s easy to understand why it’s a one-stop shop for social media marketers. The success of your social media content lies in its ability to get a response from your […]

YouTube Shorts

Tik Tok swept the digital world as a leading social media platform. It didn’t take long for competitors like Instagram and YouTube to catch on to the powerful popularity of this short-form video app. You’ve probably heard of Tik Tok and Instagram Reels, but have you heard of YouTube Shorts? Over time, YouTube has evolved […]

3 Reasons Video is King in 2021

Video marketing is the undeniable king of 2021. When we say it’s undeniable, we mean it. The statistics alone prove that video is the most powerful tool you can use for online marketing. Whether it’s on YouTube, social media, or on your brand’s website, video is an incredible sales tool. If 2020 proved anything, it’s […]