Digital Marketing is ever-changing, so it’s only natural to have some common questions about the industry. We thought it would be helpful to put together a list of our most frequently asked digital marketing questions and the answers to them. From websites to social media and everything in between, we’re going to cover a lot […]
Digital Marketing: Fact vs Fiction
There’s a lot of myths floating around out there in the digital marketing world. This makes it difficult for businesses to know exactly what they should or should not be doing. We’re going down the list of most common digital marketing questions, and will separate fact from fiction to help your business stay on the […]
How to Use Google Trends for Marketing
Google Trends is a Google tool to help users analyze search query trends over time. It’s a friend of marketers, and often a tool most small businesses have never heard of. So, how can you utilize Google Trends for marketing? We’re going to break down exactly what it does, how to use it, and how […]
5 Questions to Evaluate Your Digital Marketing Metrics
Digital marketing is a complicated and extensive process for any company. Social media, website upkeep, blogging, advertisements, etc. Really, it can be overwhelming. With so many moving pieces, it’s also easy to lose track of how your business is performing online. Every business must take the time to evaluate its digital marketing metrics. This may […]
The Referral Marketing Mindset
The value of referrals is clear to any business owner. However, what may not be so clear is the process. Having the right referral marketing mindset can make all the difference in the close rate of your referrals. We’re going to talk about the “give to get” mentality and why it all comes down to […]