How To Build A Brand For Your Business

A business brand is a way customers can identify your business and how it makes them feel. It’s how your customers perceive and experience your business. A solid brand is far more than just a logo; it is echoed in everything from your uniforms, customer service, website all the way to your advertising strategy. As […]

Website Trend: Dark Mode Web Design

Hello darkness, my old friend. Easy on the eyes, saves energy, and added visual appeal. These are 3 of the most popular reasons more and more websites are shifting into dark mode design. We’ve already seen this dark-colored theme and “night mode” trend available from well-known brands like WhatsApp, Instagram, Google, Facebook, and Apple. Users […]

The Best Formula For Making Videos

The Best Formula For Making Videos

The best part about a powerful video is that it’s engaging and easy to follow. Our attention spans are short, so if your video lacks structure, good content, and a motivator, your viewership will suffer. Videos should be focused and intentional. In other words, if it doesn’t contain a solution, a call to action, and […]