By now, you’ve probably heard of the ChatGPT chatbot, an AI-generated content tool that the internet is obsessing about. While many are embracing this powerful tool, others are concerned about the impact this could have on plagiarism, over-reliance, and replacing human intelligence. Today, we will take a deep dive into ChatGPT’s benefits, and limitations and […]
How to Use Google Search Console to Improve Rankings
Google Search Console is a free tool that helps businesses monitor and improves the performance of their websites in Google search results. It can be essential for website owners who want to improve their website’s visibility and ensure that their site is fully optimized for search engines. It reports on many site metrics such as […]
How to Optimize Location Pages for SEO
For any business with multiple locations, creating location pages for each area is a great way to boost your local visibility. Not only is this beneficial for your potential customers, but it’s also an important local SEO factor with search engines. The content and keywords you include on these pages will help build trust and […]
Bard AI: Google Testing an Alternate AI Search Page
Google has been relatively slow to the AI chat game, but all that has changed. With ChatGPT being a viral sensation, Google immediately shifted gears into developing its AI alternatives. Google Bard is a new search page currently in the testing phase that offers features similar to ChatGPT. It seeks to combine a wide range […]
How to Market to Gen Z
We’ve all heard of the Boomers – but do you know about the Zoomers? Gen Z is the generation born between 1997-2012. They are between 11-26 years old and are the next generation behind Millennials. Although Gen Z consumers are still young, they will soon become the largest group of consumers – so brands will […]