Google’s at it again. In its ongoing effort to improve search results for users, Google launched another broad core algorithm update in late May 2022. Many SEO experts have weighed in stating this Google algorithm update is one of the biggest they’ve seen – at least in terms of the SEO impact. Let’s break down […]
Website Optimization: How to Improve Your Online Rankings
What matters when it comes to website optimization and improving your online rankings? We’re going to give you a step-by-step guide on what your website needs to have to boost its SEO rankings and examples of how to do it. Welcome to Marketing and a Mic. We’re here to give you a variety of digital […]
TikTok Trumps Google
As of 2021, Google has officially taken a backseat and is no longer the world’s most popular website. In fact, the popular video platform TikTok is the new winner according to popularity rankings. Everyone expected that maybe Bing or Facebook or another pre-existing website would be the first to take down this tech giant. Many […]
How to Create Powerful Cornerstone Content
Cornerstone content, otherwise known as evergreen content, is the heart of your website. It consists of the best, most important articles on your site. These pages or posts are the ones you want to rank highest in on search engines. Cornerstone articles are typically longer, informative articles. They also combine insights from different blog […]
Digital Business Cards: An Innovative Approach to Networking
Remote working and remote networking has rapidly evolved into a more common way to connect with others. With that, came the need for a virtual way to exchange contact information. Digital business cards are quickly emerging as a rising favorite to their paper counterparts. We’re going to cover what digital business cards are, the […]