Change can, well, change everything. When we pivot in business, we open the door for new audiences, new content, new products, and so much more. Think about brands like Apple, Facebook, and Netflix. They listen to what their customer wants, and they customize their products to fit those wants. They know no boundaries. Also, think […]
Websites can be fashionable, too. More importantly, an outdated website can convey outdated skills. Even if your product is valuable, an “old-looking” website can communicate that you’re behind the times. Since the dawn of online-purchasing, companies have been updating and simplifying their website to make their user experience exceptional. Less clutter and speedy checkout is […]
Believe it or not, a majority of the websites today don’t have a responsive design. Responsiveness is the key to build a strong online presence in this day and age, where Google values user experience over many other factors. If your website doesn’t render well on any device, regardless of the screen size, you are […]
How Mobile Optimization Can Help Boost Your SEO Optimizing your website for mobile devices is a must today. A majority of internet users access the internet through mobile devices, mostly smartphones. If your website doesn’t render completely on a small screen, chances are you could inadvertently end up driving away potential customers. On the technical […]
Search engine optimization (SEO) is a constantly evolving process. Most people won’t remember the way SEO was done a decade back. While not much time has passed since SEO became a must for websites, the changes it has undergone are gargantuan, and that might be an understatement. With the frequent changes, there is always the […]
