Buyer Personas: Who is Buying Your Product?

When you think about who is buying your product, the answer shouldn’t be somebody breathing with a checkbook. We’re going to talk about a very helpful technique called Buyer Personas, which will help you determine who is buying your product and what influences them to buy. To learn more about our marketing services, visit: https://fusiononemarketing.com/ […]

Generational Marketing: How to Best Market to Baby Boomers, Gen X, and Millennials

The phrase “Ok, Boomer” was coined by Millennials as an intended dismissal to never “listen to anyone over 50.” From their perspective, this comes from a place of defense, since they gained a bad rap by Baby Boomers who labeled them as self-entitled, lazy, and overly sensitive. On the other side, Millennials view Boomers as […]