The Referral Marketing Mindset

referral marketing

The value of referrals is clear to any business owner. However, what may not be so clear is the process. Having the right referral marketing mindset can make all the difference in the close rate of your referrals. We’re going to talk about the “give to get” mentality and why it all comes down to […]

5 Things to Consider When Creating a Logo

creating a logo

Creating a logo is more than crafting a symbol or a simple written-out name. It’s an essential part of building your brand and plays a crucial role in helping your customers identify your business. That’s why it’s so important to have a unique logo!  Before you ever design one, take your time and flesh out […]

A DIY Website Checklist

website checklist

Today, it’s easier to build your own website than ever before. What used to take coding experience and consumed a ton of time has been streamlined into a more straightforward, more user-friendly approach. Many people who have no technical or website building experience go down the do-it-yourself (DIY) website building path.  While the tech has […]