The Local 3-Pack is Google’s method to display the top three results for local SERP results. Basically, when someone types in “grocery store near me,” it will populate the top results. These results include three local businesses that Google chooses using the following factors: relevance, prominence, and closeness location-wise to the user. At the end […]
How Customers Prefer to Contact Businesses
With chatbots, text messages, messenger, and so on, it has become increasingly easier for customers to contact businesses. So, what do they prefer? We’re going to share our findings with you, and some important takeaways to ensure you’re offering the channels customers want to see. Visit our Facebook Visit our LinkedIn Visit our Instagram Visit […]
Marketing Changes for 2022
This week we are discussing what will change in marketing in 2022: the good, the bad, and the ugly. First, let’s go over the positive changes we expect to see this coming year. Direct to consumer e-commerce segments will continually see a boost in sales and traffic from digital marketing. Consumer e-commerce sales, including […]
How to Turn A Negative Review into a Positive Experience
It’s impossible to please everyone. No matter how great your employees are or how well your business operates, someone is bound to be unhappy. And it’s hard not to feel upset when a customer leaves a negative review, especially when it seems unjustified. Regardless of how you feel, it’s important that you handle it the […]
Customer Loyalty
Customer loyalty is one of the most underrated yet powerful tools a business can wield. Most companies spend their time, money, and resources working to gain new customers or increase their brand awareness most never realize, but it cost five times less to retain a current customer than it does to acquire a new one. […]