There’s no magic formula when it comes to generating more leads. However, establishing a combination of lead-generating concepts will help you nurture and grow relationships with potential buyers. This will ultimately provide your business with credibility and long-term value, which can, in turn, convert into customers. As a business owner, you should already see the […]
Google Search Console is a free tool that helps businesses monitor and improves the performance of their websites in Google search results. It can be essential for website owners who want to improve their website’s visibility and ensure that their site is fully optimized for search engines. It reports on many site metrics such as […]
The Google Search Quality Rater just got a major update within its guidelines. The popular acronym E-A-T just got another E, which stands for experience. First-hand experience will now play an important role in Google’s search rankings. This now makes four rating criteria that Google will be looking for when evaluating the credibility and relevance […]
There’s a prime piece of real estate sitting on your website. You may not have heard of the term “above the fold,” but it serves an important role in your web design. When utilized correctly, you’ll be doing yourself a huge favor in terms of usability and engagement and ultimately increasing your engagement rates. You […]
As the expression goes, “New Year, New You.” Google is also applying its own version with New Year, New User Experience. If you haven’t logged into your Google Business Profile in a while, you’re in for a significant change. GBP has a different look, along with several features on the new interface. This enhanced profile […]
